2014-2016 Undergraduate Catalog

Communication Major: B.A.

 

Public Relations Option, 54 hours—No Minor Required

Required Courses

Communication Core

15

COM 29260Public Relations Techniques

3

COM 29310Communication Research Methods

3

COM 29360Principles of Public Relations

3

COM 29460Public Relations Problems:Cases, Concepts and Campaigns

3

COM 29469Internship in Public Relations

1 to 3

COM 29498Senior Capstone

3

Cognate Courses

MMED 20130Professional Media Writing

3

MMED 20333Social Media Strategies

3

 

ENGL 10315Writing for the Professions

3

OR

ENGL 10430Writing for the Online Age

3

OR

ENGL 10512Publications Skills

3

 

MKTG 55330Principles of Marketing

3

Six hours from the following according to student’s area of emphasis (6):

COM 29420Crisis Communication

1 to 3

COM 29402Current Topics in Communication

3

Three hours from the following to support the student’s area of emphasis (3):

MMED 20303Introduction to Web Publishing

3

MMED 20313Principles of Broadcast Advertising

3

MMED 20353Principles of Print Advertising

3

COM 29336Nonverbal Communication

3

COM 29341Argumentation and Debate

3

COM 29432Organizational Communication

3

ACCT 51201Accounting I

3

MGMT 54313Principles of Management

3

MKTG 55332Promotion

3

MKTG 55333Consumer Behavior

3

MKTG 55432Marketing Research

3

Other courses as approved by advisor

Suggested Multicultural/Diversity Institutional Requirement

COM 29225Intercultural Communication

3

Total Credit Hours: 54

Organizational Communication Option, 54 hours—No Minor Required

Required Courses

Communication Core

15

COM 29225Intercultural Communication

3

COM 29240Principles of Leadership

3

COM 29310Communication Research Methods

3

COM 29325Listening Behavior and Skills

3

COM 29432Organizational Communication

3

COM 29467Internship in Organizational Communication

1 to 3

COM 29498Senior Capstone

3

Three hours to be chosen from the following (3)

COM 29336Nonverbal Communication

3

COM 29341Argumentation and Debate

3

COM 29401Special Topics

1 to 3

Cognate Courses

PSYC 08313Industrial & Organizational Psychology

3

 

ENGL 10311Advanced Composition

3

OR

ENGL 10315Writing for the Professions

3

 

MGMT 54313Principles of Management

3

MGMT 54314Human Resources Management

3

Three hours from the following (3)

PSYC 08363Psychology of Personality

3

SOC 35365Social Psychology

3

MGMT 54310Managerial Communication

3

Total Credit Hours: 54

Interpersonal Communication Option, 33 hours—Minor Required

Required Courses

Communication Core

15

COM 29225Intercultural Communication

3

COM 29310Communication Research Methods

3

COM 29325Listening Behavior and Skills

3

COM 29341Argumentation and Debate

3

COM 29498Senior Capstone

3

Approved electives

3

Total Credit Hours: 33

Rhetoric Option, 33 hours—Minor Required

Required Courses

Communication Core

15

COM 29225Intercultural Communication

3

COM 29310Communication Research Methods

3

COM 29341Argumentation and Debate

3

COM 29343Rhetoric of American Issues

3

COM 29498Senior Capstone

3

Approved electives

3

COM 29343: COM 29235 Introduction to Classical Rhetoric is a prerequisite

Total Credit Hours: 33