Northwest Missouri State University

2017-2018 Undergraduate Catalog

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Mass Media Major, 55 hours: B.S.—No Minor Required

Areas of Emphasis: Applied Advertising, Broadcast and Production, Multimedia Journalism, Sports Media

CIP: 090100

Requirements

The Northwest Core (48-52 hours)

Core Courses for a Major in Mass Media

Required Core Courses

MMED 20110Fundamentals of Electronic Media Production

3
MMED 20120Introduction to Mass Media

3
MMED 20130Professional Media Writing

3
MMED 20220Media Literacy

3
MMED 20243Media Design

3
MMED 20303Introduction to Web Publishing

3
MMED 20314Communication Law and Ethics

3
MMED 20320Theories of Mass Communication

3
MMED 20409Media Business and Entrepreneurship

3
MMED 20416Senior Seminar

1

Total Credit Hours: 28

Mass Media: Applied Advertising Emphasis

Required Courses

Mass Media Core

28
MMED 20230Introduction to Advertising

3
MMED 20304Advertising Case Studies

3
MMED 20321Media Planning & Sales

3
MMED 20333Social Media Strategies

3
MMED 20343Advanced Media Design

3
MMED 20428Creative Concepts in Advertising

3
Advisor-approved elective

3

Six hours from the following (6):

MMED 20150Journalism Practicum (Yearbook)

1
MMED 20151Journalism Practicum (Newspaper)

1
MMED 20215Practicum in Radio

1
MMED 20216Practicum in Television

1
MMED 20322Advanced Practicum in Radio

2
MMED 20326Advanced Practicum in Television

2
MMED 20350Advanced Journalism Practicum (Yearbook)

2
MMED 20351Advanced Journalism Practicum (Newspaper)

2

Total Credit Hours: 55

Mass Media: Broadcast and Production Emphasis

Required Courses

Mass Media Core

28
MMED 20111Introduction to Broadcast Operations

3
MMED 20224Introduction to Audio

3
MMED 20225Video Production

3
 
MMED 20230Introduction to Advertising

3
OR
MMED 20304Advertising Case Studies

3

Three hours from the following (3):

MMED 20215Practicum in Radio

1
MMED 20216Practicum in Television

1
MMED 20322Advanced Practicum in Radio

2
MMED 20326Advanced Practicum in Television

2

Choose one of the following concentration areas for twelve hours (12):

Audio Concentration

MMED 20329Audio Technology and Recording

3
 
MMED 20406Advanced Audio (Music)

3
OR
MMED 20407Advanced Audio (Post)

3
 
MMED 20490Sound Design and Aesthetics

3
Advisor-approved electives

3

Video Concentration

MMED 20330Advanced Video Production

3
 
MMED 20417Television Directing

3
OR
MMED 20484Digital Cinematography

3
 
Approved Electives

6

Total Credit Hours: 55

Mass Media: Multimedia Journalism Emphasis

Required Courses

Mass Media Core

28
MMED 20227Reporting

3
MMED 20315Video Journalism

3
MMED 20327Advanced Reporting

3
MMED 20333Social Media Strategies

3
MMED 20352Copy Editing

3
MMED 20355Photojournalism

3
 
MMED 20357Opinion Writing

3
OR
MMED 20358Feature Writing

3
 
Advisor-approved electives

3

Three hours from the following (3):

MMED 20150Journalism Practicum (Yearbook)

1
MMED 20151Journalism Practicum (Newspaper)

1
MMED 20215Practicum in Radio

1
MMED 20216Practicum in Television

1
MMED 20322Advanced Practicum in Radio

2
MMED 20326Advanced Practicum in Television

2
MMED 20350Advanced Journalism Practicum (Yearbook)

2
MMED 20351Advanced Journalism Practicum (Newspaper)

2

Total Credit Hours: 55

Mass Media: Sports Media Emphasis

Required Courses

Mass Media Core

28
MMED 20227Reporting

3
MMED 20315Video Journalism

3
MMED 20345Sports Broadcasting

3
MMED 20352Copy Editing

3
MMED 20356Sports Photography

3
MMED 20359Sports Reporting

3
Advisor-approved electives

3

Choose one Theory and Fundamentals of Coaching course:

HPER 22481Theory and Fundamentals of Coaching Soccer

2
HPER 22482Theory and Fundamentals of Coaching Baseball

2
HPER 22483Theory and Fundamentals of Coaching Track and Field

2
HPER 22484Theory and Fundamentals of Coaching Basketball

2
HPER 22485Theory and Fundamentals of Coaching Football

2
HPER 22486Theory and Fundamentals of Coaching Volleyball

2

Choose one Officiating class:

HPER 22281Officiating Soccer

1
HPER 22282Officiating Baseball and Softball

1
HPER 22283Officiating Track and Field

1
HPER 22284Officiating Basketball

1
HPER 22285Officiating Football

1
HPER 22286Officiating Volleyball

1
HPER 22287Officiating Wrestling

1

Three hours from the following (3):

MMED 20150Journalism Practicum (Yearbook)

1
MMED 20151Journalism Practicum (Newspaper)

1
MMED 20215Practicum in Radio

1
MMED 20216Practicum in Television

1
MMED 20322Advanced Practicum in Radio

2
MMED 20326Advanced Practicum in Television

2
MMED 20350Advanced Journalism Practicum (Yearbook)

2
MMED 20351Advanced Journalism Practicum (Newspaper)

2

Total Credit Hours: 55